Maridee Maraz

Maridee Maraz, Vice President, Sales & Marketing, InComm Product Control

Chuck Johnston, Director of Repair and Returns, The Home Depot
Dr. Annibal C. Sodero, Assistant Professor, Department of Supply Chain Management, University of Arkansas
Jeremy L. McClain, Senior Director, Reverse Flows and Supply Chain Inventory, Best Buy
Kristin Secreto, Vice President & General Manager, InComm Product Control

Omnichannel is an evolution of multichannel retailing. It is focused on a seamless customer experience across all channels - dotcom, brick and mortar, mobile, call center, etc.- in all transactions and interactions with a retail brand. Customers want a seamless shopping and return
experience. Nothing annoys them more than buying an item online and being restricted or challenged in returning an item to a physical store. In this sense, mastery of omnichannel will be key to retaining customers. There are a multitude of challenges these integrated experiences
bring to retailers and suppliers alike in the areas of inventory assortment and management, order fulfillment, policy management, promotions strategy management, and more. This panel discusses:

• Driving seamless integration of the online and store network: Ensuring that your customers see you as one system rather than multiple channels with separate inventory, delivery and returns practices.
• Inventory management challenges: When an algorithm decides that a buy online, deliver from store order makes sense to clear excess inventory, how do you handle that product coming back to you?
• Best practices for consumer returns management and return to vendor (RTV) management